Local link building for local and multi-location businesses
Local link building connects your location pages to articles that people in your area and your trade actually read, and OffSiteSeo handles it as a monthly plan with country and language filters, original articles and weekly link checks.
- No ranking promises. Every paid link uses rel=sponsored.
- Live URL in your report, link checked every week.
- 1 to 40publications a month
- Link checked every7 days
- From24 USDa month, billed yearly
Links that make sense for a business with an address
A dental practice, a moving company, a roofing contractor and a chain of fitness studios all have the same problem. Their customers search with a place in mind, and their websites compete with directories, aggregators and national brands. Local link building adds outside references that tie the business to its service area and its trade.
The strongest local links usually come from two kinds of sources: sites about your trade, and sites about your region or the life of people who live there. A home improvement article that mentions a regional contractor makes sense. A link from an unrelated site in another country does not.
- Trade topics: home services, health, legal, automotive, hospitality, fitness, events.
- Regional and lifestyle topics: home and family, moving, travel, food, community life.
- Location pages on your own site: one page per city or area you serve.
- Service pages: what you do, explained for people in your area.
Country and language filters in the catalog
The catalog lets you filter reviewed publishers by country and language first, then by topic category, indexed pages band, domain age band and tier. An estimated traffic band appears only where a public estimate exists. For a business serving customers in one country, these filters keep every placement inside the market where your customers live.
We do not claim to know how many people in a given town read a given site, and we never invent local audience data. The catalog shows what can be measured, and the article is written so that the local reference reads naturally for anyone in the topic. Site names stay private until publication, then the live URL arrives in your report.
Planning links across many locations
A business with ten or forty locations needs a plan, not random orders. We suggest grouping locations by priority: new openings, locations facing strong competition, and established locations that already rank. New openings and contested areas get placements first, while established ones get occasional support.
Each placement links to the matching location page, never to a generic contact page. The report lists live URL, anchor, target, attribute and publish date for every placement, so you can show each location manager what was done for their page. On Agency each client can have its own workspace, and Scale has unlimited workspaces with roles for regional teams.
- Start with locations where demand is real and competition is strong.
- Give every location page unique content before pointing links to it.
- Use anchors that read naturally, such as the business name or the service, not a city name repeated across many articles.
- Keep a steady monthly pace instead of large bursts.
From location page to published article
Choose a location or service page, filter the catalog by country, language and topic, and add placements to your basket. Set a target URL and preferred anchor for each. Our editors write one original article per placement, for that site's topic and readers, with your single link placed where it helps the reader.
Each order moves through Ordered, Brief approved, Writing, Editor review, Scheduled, Live and Link verified. Publishing dates depend on each publisher's schedule, and you see them in the status. More detail on each stage is on our link building process page.
Every local link is labeled the same way
Your link carries rel="sponsored", and the article shows a short Partner content label. Paid local coverage is marked the same way search engines and advertising rules expect. The links are not dofollow, because a paid link without the attribute is a link scheme under Google spam policies, and that risk falls on the publisher and on you.
A local article still sends nearby readers to you, names your business in relevant coverage and helps crawlers find your location pages. We never promise map pack positions, rankings or calls.
Where local fits with the rest of your off-site plan
Local work is one part of a wider off-site effort that also includes reviews, accurate business listings and mentions in the community. Our page on off page SEO services explains what we cover and what stays with you. Law practices with several offices can read our page on link building for law firms, and agencies serving many local clients usually choose white label link building.
Local link building plans
A single location usually starts on Starter at 49 USD a month, or 24 USD a month billed yearly (288 USD), with 1 publication. Growth at 149 USD a month (74 USD yearly, 888 USD) gives 4 publications and 3 seats. Multi-location businesses and agencies use Agency at 499 USD (249 USD yearly, 2,988 USD) with 15 publications and 10 client workspaces, or Scale at 1,299 USD (649 USD yearly, 7,788 USD) with 40 publications and unlimited workspaces.
Every plan includes weekly monitoring and lost-link replacement within 12 months. A recurring extra publication costs 39 USD a month (19 USD yearly). See the full table on link building prices.
Do you build citations and directory listings?
No. Business listings and citations are best managed by you or your listings provider, since they need verified business details. We focus on original articles with a link on reviewed sites.
Can I choose sites from my city only?
You can filter by country and language. We do not filter by town, because we do not publish audience data we cannot measure, and we will not guess it.
Which page should a local link point to?
The location page for the area, or the service page if you serve one area. A dedicated page with real local content works far better than the homepage.
Can you mention our address or phone number in the article?
The article mentions your business by name with one link. Contact details belong on your own page, where readers land after clicking.
How do multi-location reports work?
Each placement lists its target page, so you can filter the report by location. On Agency and Scale you can split locations or brands into separate workspaces.
Do local links help with map results?
We do not promise any map or ranking outcome. Links add outside context to your pages, while map results also depend on your listing, reviews and distance.
Find placements for your location pages
Enter a location or service page and see which topical placements are open in your country this month.
- No ranking promises. Every paid link uses rel=sponsored.
- Live URL in your report, link checked every week.